SIOP Source
SIOP Source is a weekly e-Newsletter is email to members every Wednesday. A sample issue showing placement of the ads can be seen here: May 19, 2021
Pricing:
Location |
Ad Size |
Price Per Week |
ad #1-top |
600 px w by 150 px h |
$395 |
ad #2-middle left |
250 px w by 250 px h |
$295 |
ad #3-middle right |
250 px w by 250 px h |
$295 |
ad #4-bottom |
600 px w by 150 px h |
$250 |
To order your ad, please contact Susan Rogers, SIOP Business Development Manager, at srogers@siop.org.
Overall Email Stats from Campaign Monitor
Statistics |
Global Average for Emails
|
US Average for Emails |
Non-Profit Emails |
SIOP Source |
Open Rate |
18% |
17.6% |
25.5% |
55.3% |
Click-Thru Rate |
2.6% |
2.6% |
4.1% |
4.2% |
- The newsletter is published every Wednesday.
- Ad deadline is the Thursday prior to the publication week.
- One ad per issue per advertiser.
- Maximum two ads per month per advertiser.
Readers: SIOP Source is emailed to nearly 8,000 individuals each week, including all SIOP members.
- 66 percent of readers are professionals.
- 34 percent are students pursuing graduate degrees, primarily in I-O psychology.
- 8% are over the age of 60.
- 29% are between the ages of 40-59.
- 43% are 30-39 years of age.
- 20% are under the age of 29.
To order your ad, please contact Susan Rogers, SIOP Business Development Manager, at srogers@siop.org.